App Store Testing
How to Create and Test Prelaunch with ASO (App Store Optimization) in Mind
Marketers who optimized before the launch converted 90% better than those who launched with an unoptimized version. Learn how to master prelaunch testing.
Audience Testing: The Smart Way to ASO
There’s ASO testing, and then there’s ASO testing with audience segmentation.
The 6 Fundamental Principles of Good ASO
It seems every great philosophy comes with its own set of guiding principles, neatly numbered and easy to follow. Think the 10 Commandments, the 12 step program, 7 Habits of Highly Successful People, 3 Blind Mice and so on.