App Store Optimization and Seasonality: A Complete Guide
The app stores experience a change in user behavior based on seasons. Leveraging seasonality in your ASO strategy is a powerful tactic to improve discoverability and CVR.
Complete Guide for Getting Your App Icons Right
Learn how to use the App Icon as part of your store optimization (ASO) strategy.
How iOS 13 Affects App Store Optimization (ASO)
On September 10th, 2019, the world was watching as Tim Cook opened Apple’s annual ‘Special Event’. Here is a recap of the major announcements.
Google Experiments ASO Teardown: Couchsurfing Travel App
With Google Play Experiments, it’s possible to A/B test your app store creative assets in order to identify the most effective graphics and localized text for your Google Play store listing.
Storemaven Tests on New Google Play Design Show Surprising Impact on ASO
Over the last few months, Google has been testing a redesign of the Play Store App Listings. The redesign holds interesting and significant opportunities for developers.
What Does New Data on Reinstalls Mean for App Store Optimization (ASO)?
Tune recently partnered with Apple to access and analyze data on new and returning app users, and the findings highlight a unique opportunity for App Store Optimization (ASO) on iOS.