Esther Rubin

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That’s the Tea on Mobile Growth 2021: The Conference Recap
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ASO Blog
That’s the Tea on Mobile Growth 2021: The Conference Recap

Eight Inspiring sessions with top mobile marketing experts and all the answers you need to cope with one of the pivotal years for the mobile industry in general. We got you covered.

Oct 28 · Esther Rubin · 2 mins
That’s the tea on mobile growth 2021: The conference recap
That’s the tea on mobile growth 2021: The conference recap

Inspiring sessions with top mobile marketing experts and all the answers you need to cope with one of the most pivotal years for mobile practitioners. That's the tea 2021 - The recap.

Oct 28 · Esther Rubin · 4 mins
That’s the Tea 2021: Mobile Growth’s State of The Union Discussion
ASO Blog icon
ASO Blog
That’s the Tea 2021: Mobile Growth’s State of The Union Discussion

Our keynote session at our annual conference featured three mobile growth experts, discussing Apple's privacy-first changes, contextual marketing and the industry's future.

Nov 17 · Esther Rubin · 3 mins
That’s the Tea 2021: How Can Contextual Marketing Boost Paid Install Growth?
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ASO Blog
That’s the Tea 2021: How Can Contextual Marketing Boost Paid Install Growth?

Contextual marketing is much more than a nice buzzword. Watch this session from our 2021 conference to understand the tectonic shift in UA towards privacy-first advertising, SKAdNetwork as an alternative, and more.

Nov 17 · Esther Rubin · 3 mins
The Year After the Plague: How the Mobile Growth Landscape Will Look in 2021
The Year After the Plague: How the Mobile Growth Landscape Will Look in 2021

It's that time of the year again. We picked the brains of Storemaven's mobile growth experts and some honorable guests to see what they think 2021 will bring along.

Dec 17 · Esther Rubin · 7 mins
That’s the Tea Session 2: Demystifying the connection between paid and organic installs
That’s the Tea Session 2: Demystifying the connection between paid and organic installs

Our second session of the evening featured Storemaven's president Adam Rakib, who was joined by Sagi Dekel, UA Team Lead at Playtika, to discuss the elusive connection between paid and organics.

Dec 10 · Esther Rubin · 2 mins
That’s the Tea Session 3: How to measure the impact of your mobile marketing
That’s the Tea Session 3: How to measure the impact of your mobile marketing

Our first virtual conference was a huge success, with over 950 experienced colleagues sharing the latest trends, challenges and opportunities in the mobile growth realm. Here's the session that will lead you out of the measurement darkness.

Dec 10 · Esther Rubin · 3 mins
That’s the Tea Session 4: How to nail creative optimization in the app stores
That’s the Tea Session 4: How to nail creative optimization in the app stores

In session 4 of our conference, Esther Shatz, Storemaven's VP Consultancy, and her colleagues, will teach you how to better understand the prowess of creative assets.

Dec 10 · Esther Rubin · 2 mins
That’s the Tea on Mobile Growth: The Mobile Marketing Conference 2020 Recap
ASO Blog icon
ASO Blog
That’s the Tea on Mobile Growth: The Mobile Marketing Conference 2020 Recap

Our first virtual conference was a big hit, with over 950 experienced colleagues sharing the latest trends in the mobile growth realm. Missed anything? Take our tour here.

Oct 28 · Esther Rubin · 1 mins
That’s the Tea on Mobile Growth: The Mobile Marketing Conference 2020 Recap
That’s the Tea on Mobile Growth: The Mobile Marketing Conference 2020 Recap

Our first virtual conference was a huge success, with over 950 experienced colleagues sharing the latest trends, challenges and opportunities in the mobile growth realm. Missed anything? Take a tour through all the sessions

Oct 26 · Esther Rubin · 11 mins

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