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    ASO Testing

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    ASO Best Practices: How to Design and Run Better Screenshot Tests

    You only have one app store page. No matter where people come from—whether it’s through paid user acquisition (UA) ads, word of mouth, app store search results, top charts, navigation tabs, etcetera—they all land on this single page.
    Jordan Bennett 05/19/2020

    Staying Ahead of the ASO Testing Curve: Why the Top Apps Test & Keep Testing

    As ASO and mobile marketing people, our job is to make sure that our creative elements in the App Store and Google Play are doing their job
    Jonathan Fishman 05/19/2020

    ASO and App Marketing mistakes: Test in Google Play Experiments and Implement in the iOS App Store

    The final hurdle every user must cross on their journey to install always sits with creative assets.
    Kim Feldman 05/19/2020

    Why We Use Bayesian Statistics for More Accurate ASO Testing

    In this post, I will dive in a bit deeper and explain the statistical fundamentals that make StoreIQ™ more accurate for ASO testing.
    Dan Warshavski 05/19/2020

    5 Ingredients of an Effective App Store Optimization (ASO) Test

    As a mobile marketer, you have one main goal: acquire the most qualified users, profitably.
    Jordan Bennett 05/19/2020

    Join 10,000 other mobile marketers and stay on top of your craft with ASO Food for Thought




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