ASO Landscape


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iOS 15 – Product Page Optimization Guide

Apple's new iOS 15 feature, Product Page Optimization, will allow developers to test different icons, screenshots and app preview videos on their product pages. How can you harness this to help your mobile growth strategy? Start here.

That’s the Tea 2021: How Can Contextual Marketing Boost Paid Install Growth?

Contextual marketing is much more than a nice buzzword. Watch this session from our 2021 conference to understand the tectonic shift in UA towards privacy-first advertising, SKAdNetwork as an alternative, and more.

Why Custom Product Pages change UA and ASO Forever

Storemaven’s President Adam Rakib unpacks Apple’s new iOS 15 ‘Custom Product Page’ feature to explain how it will change the way your ASO and UA teams work.

What is the 2022 Mobile App Audience Growth Stack?

In an era when networks have zero access to user-level data, and measurement is broken, how can a mobile marketer experience growth? Learn how to grow your apps and games audiences accretively with the audience growth stack for 2022.

ASO App Store Category Spotlight: Food and Drink Apps

For our eighth installment in our category spotlight series, we're taking on the 25 top-grossing apps in the Food and Drink category. See what these household names are all about when it comes to App Store domination.

The Complete iOS 15 App Store Optimization (ASO) Guide

Apple’s iOS 15 will reshape the mobile marketing world. This iOS 15 ASO guide is all you need for increasing install rates and creating the right message for the right audience.

How to Prepare Your App Store and ASO for iOS 15 – The Definitive Kit

Are you ready for iOS 15? Probably not yet. But don't be discouraged, read this guide and save our ultimate timeline to help you prepare.

CEO Talks: The Pros and Cons to Consider Before Bootstrapping Your Business

"Everything trickles down to the fact that when running a bootstrapped company, all the promises, decisions and mistakes are on you". Storemaven's CEO Gad Maor shares nine learning from many years of building from the ground up with personal savings.

How to Prepare Your Acquisition Strategy for iOS 15

How do you look at your top funnel traffic? iOS 15 is coming and it requires some major preparation. Storemaven's President Adam Rakib makes sure you won't miss any opportunity. Learn more.

How to Leverage Facebook’s ‘The Big Catch’ Creative System in Mobile Marketing?

As we approach a new dawn whereby targeted creatives with broad campaigns will replace old business models, Facebook’ proposes a new a UA methodology: ‘The Big Catch Creative System’. Storemaven’s VP Marketing dissects FB’s report.

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