Last Revised: September 2021
We use in our site https://www.storemaven.com/ (“Site”) cookies and similar files or technologies to automatically collect and store information about your computer, device, and Site usage, in order to improve their performance and enhance your user experience. We use the general term “cookies” in this policy to refer to these technologies and all such similar technologies that collect information automatically when you are using our Site where this policy is posted. You can find out more about cookies and how to control them in the information below.
What is a cookie?
Cookies are computer files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website. Cookies can then be sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are widely used in order to make websites work, or to work more efficiently, as well as to provide information to the owners of the website.
Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies may tell us, for example, whether you have visited our Site before or whether you are a new visitor.
There are two broad categories of cookies:
- First party cookies, served directly by us to your computer or mobile device.
Cookies can remain on your computer or mobile device for different periods of time. Some cookies are “session cookies”, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are “permanent cookies”, meaning that they survive after your browser is closed. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files which contain a unique identifier that enable us to recognize when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third party website, to improve website performance and to measure the success of email marketing campaigns. In most instances, these technologies are reliant on cookies to function, and therefore declining cookies prevents them from functioning.
If you don’t want your cookie information to be associated with your visits to these pages, you can control cookies and set your browser to turn off cookies as described further below. If you turn off cookies, web beacon and other technologies will still detect your visits to our Site; however, they will not be associated with information otherwise stored in cookies.
Third parties may drop cookies on your computer or mobile device to serve advertising through our website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these to us.
- track traffic flow and patterns of travel in connection with our Site;
- understand the total number of visitors to our sites on an ongoing basis and the types of internet browsers (e.g. Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g. Windows or Mac) used by our visitors;
- monitor the performance of our Site and to continually improve it; and
- customize and enhance your online experience.
What types of cookies do we use?
The types of cookies used by us in connection with the Site can be considered “essential website cookies”, and “analytics and performance cookies”. We’ve set out some further information below, and the purposes of the cookies we set in the following table.
- Cookies necessary for essential website purposes
These cookies are essential to provide you with services available through this Site and to use some of its features, such as access to secure areas. Without these cookies, we will not be able to provide services that you require, such as transactional pages and secure login accounts.
|__cf_bm||Hubspot||1 day||Used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.|
|li_gc||2 years||Used to stores the user’s cookie consent state for the current domain.|
|test_cookie||DoubleClick||1 day||Used to check if the user’s browser supports cookies.|
- Marketing cookies
We use marketing cookies to deliver many types of targeted digital marketing. We do this in order to provide you with a better user experience and to maintain, operate, and continually improve the website. The cookie store user data and behavior information, which allows advertising services to target audience according to variables. For example, these cookies allow us to:
- Observe the Site performance and generate retargeting (Site retargeting, search retargeting, etc.).
- Maintain and improve the website and our products.
|fr||3 months||Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.|
|tr||After session||Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.|
|pagead/1p-user-list/#||Session||Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for the measurement of advertisement efforts and facilitates payment referral fees between websites.|
|__ptq.gif||Hubspot||Session||Sends data to the marketing platform Hubspot about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels.|
|_fbp||Storemaven||3 months||Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.|
|_gcl_au||Storemaven||3 months||Used by Google Ad Sense for experimenting with advertisement efficiency across websites using their services.|
|_lfa||Storemaven||2 years||Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IPad dresses. ABM usually facilitates B2B marketing purposes.|
|_lfa||Storemaven||Persistent||Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IPad dresses. ABM usually facilitates B2B marketing purposes.|
|_lfa_expiry||Storemaven||Persistent||Contains the expiry-date for the cookie with corresponding name.|
|_lfa_test_cookie_stored||Storemaven||1 day||Used in context with Account-Based-Marketing (ABM). The cookie registers data such as IP-addresses, time spent on the website and page requests for the visit. This is used for retargeting of multiple users rooting from the same IPad dresses. ABM usually facilitates B2B marketing purposes.|
|ads/ga-audiences||Session||Used by Google Ad Words to re-engage visitors that are likely to convert to customers based on the visitor’s online behavior across websites.|
|ANONCHK||Clarity||1 day||Registers data on visitors from multiple visits and on multiple websites. This information is used to measure the efficiency of advertisement on websites.|
|MUID||Clarity||1 year||Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronizing the ID across many Microsoft domains.|
|SM||Clarity||Session||Registers a unique ID that identifies the user’s device during return visits across websites that use the same ad network. The ID is used to allow targeted ads.|
|api/c.gif||Grow Clearbitjs||Session||Collects data on user behavior and interaction in order to optimize the website and make advertisement on the website more relevant.|
|bcookie||2 years||Used by the social networking service, LinkedIn, for tracking the use of embedded services.|
|bscookie||2 years||Used by the social networking service, LinkedIn, for tracking the use of embedded services.|
|lang||Session||Set by LinkedIn when a web page contains an embedded “Follow us” panel.|
|lidc||1 day||Used by the social networking service, LinkedIn, for tracking the use of embedded services.|
|UserMatchHistory||29 days||Ensures visitor browsing-security by preventing cross-site request forgery. This cookie is essential for the security of the website and visitor.|
|IDE||DoubleClick||1 year||Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.|
|DoubleClick||Session||Used by Google DoubleClick to provide advertisement measurement capabilities.|
|SRM_B||Bing||1 year||Tracks the user’s interaction with the website’s search-bar-function. This data can be used to present the user with relevant products or services.|
- Performance / Analytics cookies
We use performance/analytics cookies to analyze how the website is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate, and continually improve the website. For example, these cookies allow us to:
- Better understand our website visitors so that we can improve how we present our content;
- Test different design ideas for particular pages, such as our homepage;
- Collect information about Site visitors such as where they are located and what browsers they are using;
- Determine the number of unique users of the website;
- Improve the website by measuring any errors that occur; and
- Conduct research and diagnostics to improve product offerings.
|_smcustomer||Storemaven||1 year||Identify if a Site visitor is also a Storemaven client.|
|_smsession||Storemaven||1 day||Helps us understand users’ sessions.|
|_smstart||Storemaven||1 day||Helps us understand users’ sessions.|
|_websmuid||Storemaven||1 year||Helps us understand how users use the website.|
|Smsfsvst||Storemaven||1 year||Helps us identify repeated users.|
|__hssc||Storemaven||1 day||Identifies if the cookie data needs to be updated in the visitor’s browser.|
|__hssrc||Storemaven||Session||Used to recognize the visitor’s browser upon reentry on the website.|
|__hstc||Storemaven||179 days||Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.|
|_clck||Storemaven||1 year||Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.|
|_clsk||Storemaven||1 day||Registers statistical data on users’ behavior on the website. Used for internal analytics by the website operator.|
|_cltk||Storemaven||Session||Registers statistical data on users’ behavior on the website. Used for internal analytics by the website operator.|
|_ga||Storemaven||2 years||Registers a unique ID that is used to generate statistical data on how the visitor uses the website.|
|_ga_#||Storemaven||2 years||Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.|
|_gat||Storemaven||1 day||Used by Google Analytics to throttle request rate.|
|_gid||Storemaven||1 day||Registers a unique ID that is used to generate statistical data on how the visitor uses the website.|
|hubspotutk||Storemaven||179 days||Sets a unique ID for the session. This allows the website to obtain data on visitor behavior for statistical purposes.|
|lang||Session||Used to remember the user’s selected language version of a website.|
|AnalyticsSyncHistory||29 days||Used in connection with data-synchronization with third-party analysis service.|
|c.gif||Clarity||Session||Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.|
|CLID||Clarity||1 year||Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the web site owner.|
|https://#.#/||Lfeeder||Session||Registers statistical data on users’ behavior on the website. Used for internal analytics by the website operator.|
How to control or delete cookies
You may have the right to decide whether to accept or reject cookies. When you access our Site, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential cookies.
As another way of controlling cookies, most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version.
The following pages have information on how to change your cookies settings for the different browsers:
- Cookie settings in Chrome and Chrome mobile
- Cookie settings in Firefox and Firefox mobile
- Cookie settings in Internet Explorer and Microsoft Edge
- Cookie settings in Safari, Safari mobile and iOS
- Cookie settings in Opera
- Cookie settings in Apple Safari
If you use another browser, you can check if the procedure for your browser is mentioned in this explanatory website.
To opt out of being tracked by Google Analytics across all websites, visit here.
Third party websites’ cookies
When using our website, you may be directed to other websites for activities as surveys or for job applications. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.
If you use the buttons that allow you to share products and content with your friends via social networks like Google, Twitter, LinkedIn, WhatsApp and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:
Need more information?
If you would like to find out more about cookies and their use on the internet, you may find the following link useful:
Cookies that have been set in the past
If you have disabled one or more cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information.