App Store Optimization Academy
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Before iOS 14.5 a UA team’s methodology was proven, repeatable, and straightforward. But iOS 15 is muddying the waters – in order to succeed in mobile UA, the mindset needs to shift to Funnel Optimization
It all starts here – with the perfect name for your app, the one users will remember, and engage with. This guide will provide 4 easy steps for picking the perfect app name.
For our eighth installment in our category spotlight series, we’re taking on the 25 top-grossing apps in the Food and Drink category. See what these household names are all about when it comes to App Store domination.
Learn more about Google Play app icon guidelines: Design Specifications, the mistakes to avoid, and 4 ways to create icons that will really stand out.
That’s it, we’re concluding our Ultimate App Store Test series with the final brick in your ASO wall – how to get the best from analyzing the results, to make sure this never-ending cycle will run seamlessly.
In episode 15 of Mobile Growth and Pancakes, Noam Auerbach from Enhancv is explaining the difference between open and closed funnels and the upcoming impact of iOS 14.
In the penultimate part of our series, we’re driving through the traffic: Discussing why app store test traffic is so important, looking into the right sample size, and giving you a framework for traffic planning.
The right keywords can make or break your entire ASO strategy. But to choose the right keywords, you must first understand app store keyword search volume. This is where to start.
Our second Orange Brick guide covers everything you need to learn about the chance of getting your app discovered by users. From keyword localization to the connection between paid and organic, it has it all.
Your app category can make a world of difference when it comes to properly promoting your solution or game in the Apple App and Google Play stores. Use this article as your starting point
If you’re in ASO and UA, Apple are presenting you with a great gift: iOS 15. You’ll have many new tools added to your arsenal, but harnessing their capabilities won’t be easy. Let the experts guide you.
Before iOS 14.5 a UA team’s methodology was proven, repeatable, and straightforward. But iOS 15 is muddying the waters – in order to succeed in mobile UA, the mindset needs to shift to Funnel Optimization
Storemaven teamed up with AppTweak to discuss another one of Apple’s features coming along with iOS 15 – In-App Events. Enter here to watch the full recording of the session.
How small-budget studios, struggling with resources, can use audience-based strategies and paid ads to create hit games? Listen to episode #27 of our podcast with Tom Hammond to learn more.
Before iOS 14.5 a UA team’s methodology was proven, repeatable, and straightforward. But iOS 15 is muddying the waters – in order to succeed in mobile UA, the mindset needs to shift to Funnel Optimization
How do you look at your top funnel traffic? iOS 15 is coming and it requires some major preparation. Storemaven’s President Adam Rakib makes sure you won’t miss any opportunity. Learn more.