ASO eBooks & Frameworks

Let’s use the word ‘book’ loosely, we’re not writing The Hobbit here. Our publications are snackable, informative, and potentially Pulitzer prize winning.

Creative Optimization

The App Store conversion rate benchmark report
The App Store conversion rate benchmark report

Download our report about app store conversion rates, how to think about them, and how to define your north star for conversion rate growth

Apr 08 · Ron Gordon · 1 mins
The ASO creative eBook (2021)
The ASO creative eBook (2021)

Learn everything you need to know about creative optimization in the App Store and in Google Play

Apr 09 · Jonathan Fishman · 1 mins
App Store & Google Play screenshot gallery orientation report
App Store & Google Play screenshot gallery orientation report

Check these 11 Key Facts you need to know before choosing the gallery orientation on your app stores product page

Apr 16 · Jonathan Fishman · 1 mins
Six top tips for videos
Six top tips for videos

Learn data-driven tips for how to craft converting App Store & Google Play app preview videos so you can increase your install conversion rates.

Apr 12 · Ron Gordon · 1 mins
App Stores icons dos and dont's
App Stores icons dos and dont's

Learn data-driven insights about some best practices and common mistakes when designing your app store page icons with conversion rates in mind

Apr 08 · Ron Gordon · 1 mins
The App Store & Google Play screenshot optimization guide
The App Store & Google Play screenshot optimization guide

Get data-driven insights we collected from analyzing more than 500 million users about how to optimize your app store screenshots for install conversion rate.

Apr 09 · Jonathan Fishman · 1 mins
The Google Play panoramic screenshot guide
The Google Play panoramic screenshot guide

Learn how to create a highly converting panoramic screenshot gallery for your Google Play page

Apr 07 · Jonathan Fishman · 1 mins
The iOS panoramic screenshot guide
The iOS panoramic screenshot guide

Learn how to create a highly converting panoramic screenshot gallery for your iOS App Store page

Apr 12 · Jonathan Fishman · 1 mins
Ten actionable tips for increasing App Store CVR
Ten actionable tips for increasing App Store CVR

This cheatsheet will help you count to ten with the best tips to watch your CVR numbers going up

Apr 08 · Ron Gordon · 1 mins

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