You can’t underestimate ASO’s place in your company’s marketing strategy. A well performed process will help you reach your KPIs sooner and with more insights for future growth.
This App Store Optimization guide will help you master the intricacies of this winning doctrine.
In this guide, we’ll look at:
- ASO’s history – how it all started
- The differences between ASO and SEO
- Why ASO is so important for your apps’ growth.
- We’ll talk about app store conversation rate optimization:
- The right icons,
- The right screenshots
- The right videos to maximize CVR,
- How reviews and ratings affect your rankings
- How to leverage localization and culturalization
- And seasonality strategies into your mobile marketing activities.
- We’ll also drill down to user behavior and look at how it all connected to your UA efforts.
Phew! That’s quite a lot to cover, we agree, but no better place to start your journey towards ASO prowess.
Download the full guide here:
