App store optimization (ASO) is the practice of applying the scientific method to mobile key performance indicators (KPIs) that are related to the app stores.
This comprehensive guide/eBook, we’ve prepared is meant as a resource for you to dive deeper into the different aspects of ASO to ensure you maximize the growth your ASO efforts are driving.
In this eBook we’ll cover:
- The history of app store optimization.
- Why is app store optimization important.
- The two pillars of app store optimization.
- Conversion rate optimization in the App Store.
- Understanding app creatives:
- App icons
- App screenshots
- App videos
- Text elements
- Reviews and ratings
- Categories
- Localization and Culturalization
- Seasonality
- The art of app testing.
- Improving app store discoverability.
- Mobile user acquisition and ASO.
Yes, we agree, that’s quite a lot. We’re not putting the ‘complete guide’ title just on any document.
We hope you’ll enjoy it and find it valuable as you work to become a better ASO expert.
Download your copy here:
