Games
Mobile Growth
In this special episode of Mobile Growth and Pancakes, our two hosts faced each other to talk about Google’s recently announced mobile marketing tool changes.
In this episode of Mobile Growth & Pancakes, Jonathan Fishman is joined by Enric Pedró, VP of Growth at Tilting Point, to discuss Enric’s role and his approach to mobile growth, UA, ASO, and analytics.
In the 40th episode of our podcast, we talked with Tilting Point's Head of ASO about the new iOS 15 features, such as In-App Events, and how they can improve your growth metrics.
In episode 39 of Mobile Growth and Pancakes we sat down with Scott Dodson, the CMO at Play Magnus Group, who taught us more about growth, retention, and channel strategy.
In episode 38 of our podcast - Mobile Growth and Pancakes - we talked with Jam City's VP of Product Marketing about brand marketing choices and strategies.
User Acquisition
In this episode of our podcast, we sat down with AppLovin's VP of Growth and discussed game monetization, choosing the right app store categories and first-party UA.
In this episode of Mobile Growth and Pancakes, we met with Goodgame Studios' Lead Performance Marketing, discussing the new reality for UA folks under the ATT rollout.
Episode 33 of our podcast welcomes Alex Lubchenko, CMO at video game publisher Nekki. Alex discusses UA strategies, organic growth, and the reasons he also analyzes non-gaming campaigns.
In episode four of Mobile Growth and Pancakes, we talked with Claire Rozain, UA Manager at Product Madness, about the more systematic approaches to user acquisition.
