Adam Rakib

Author
How to Prepare Your Acquisition Strategy for iOS 15
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ASO Blog
How to Prepare Your Acquisition Strategy for iOS 15

How do you look at your top funnel traffic? iOS 15 is coming and it requires some major preparation. Storemaven's President Adam Rakib makes sure you won't miss any opportunity. Learn more.

Aug 12 · Adam Rakib · 4 mins
Why Custom Product Pages change UA and ASO Forever
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ASO Blog
Why Custom Product Pages change UA and ASO Forever

Storemaven’s President Adam Rakib unpacks Apple’s new iOS 15 ‘Custom Product Page’ feature to explain how it will change the way your ASO and UA teams work.

Jun 23 · Adam Rakib · 6 mins
Watch Our Webinar: Organic UA for Mobile – The Strategies Needed to Succeed
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Mobile Growth Webinars
Watch Our Webinar: Organic UA for Mobile – The Strategies Needed to Succeed

StoreMaven’s President and Co-Founder, Adam Rakib, share his thoughts on organic UA strategy and the right framework to do it in a successful manner.

Jun 10 · Adam Rakib · 1 mins
What the Google Play Redesign Means for Developers and ASO
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ASO Guides
What the Google Play Redesign Means for Developers and ASO

Google Play is slowly but surely rolling out a significant redesign of the Play Store App Listings. Unlike Apple, who only redesigned the App Store once in the last decade, Google makes changes fairly frequently.

May 19 · Adam Rakib · 4 mins
Why Fortnite’s Risky Android Launch Strategy Might Not Pay Off
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ASO Guides
Why Fortnite’s Risky Android Launch Strategy Might Not Pay Off

In the mobile game space, it’s rare to find anyone who hasn’t yet heard of global gaming phenomenon Fortnite Battle Royale.

May 19 · Adam Rakib · 9 mins
Why the Mobile App Ecosystem Should Care About Fortnite and Conversion [Part 2]
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ASO Guides
Why the Mobile App Ecosystem Should Care About Fortnite and Conversion [Part 2]

Based on our assumptions of how much organic traffic app stores drive, we introduced a framework for analyzing how this decision might impact Fortnite’s overall conversion rate (CVR) and revenue.

May 19 · Adam Rakib · 12 mins

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