Creative Optimization


Creative Optimization

Our new guide will get you equipped with everything you need to understand how to use app store conversion benchmarks and, more importantly, how to improve yours. Updated for 2022.

There are many ways to improve your app page conversion rate (CVR) on the Apple App Store and Google Play. We've put together a guide to help you increase your app conversion rate. Updated for 2022.

This app store screenshot guide will cover everything you need to know about app screenshots, including why they're important, how to use app screenshots effectively in both the Google Play Store and the Apple App Store, and how to optimize your screenshots to increase conversion rate (CVR). Updated for 2022.

Learn more about app store screenshot, icon, and preview video sizes and guidelines. Keep track of creative asset restrictions for your App Store Product Page across platforms. Up-to-date creative asset guide lists for Google Play and Apple App Store requirements.

You can't underestimate ASO's place in your company's marketing strategy. A well performed ASO strategy will help you reach your KPIs sooner and with more insights for future growth. Our App Store Optimization guide will help you master the intricacies of app optimization while providing guidelines for both beginners and those doing advanced ASO. *Last updated: August 2022.