Creative trends

Creative trends

Watch Our Webinar: Navigating Blind – Creative Optimization Post IDFA
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Mobile Growth Webinars
Watch Our Webinar: Navigating Blind – Creative Optimization Post IDFA

With Apple's new privacy guidelines knocking, it's going to be a challenging time for mobile growth practitioners to understand the impact of their creative optimization efforts. Watch our webinar with Tilting Point and Gamesforum to understand where you should focus your efforts.

Apr 07 · Jonathan Fishman · 1 mins
A Recipe for Hypercasual Hits and What Will Happen to CPMs After iOS 14.5
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ASO Blog
A Recipe for Hypercasual Hits and What Will Happen to CPMs After iOS 14.5

This week we focused on the realm of the hypercasual game, with a webinar and an article to help your game reach success. Our ASO Food for Thought from March 4, 2021.

Mar 04 · Jonathan Fishman · 3 mins
Watch our Webinar: Hypercasual Hits – From Ideation to Success
Mobile Growth Webinars icon
Mobile Growth Webinars
Watch our Webinar: Hypercasual Hits – From Ideation to Success

Watch our recent webinar with GamesForum and BoomBit as we discussed the intricacies of hypercasual success.

Feb 09 · Jonathan Fishman · 1 mins
There’s One Inspiring Success Story Among Us: Reverse-Engineering the Tale of the Mobile Game That Amazed the World
ASO Blog icon
ASO Blog
There’s One Inspiring Success Story Among Us: Reverse-Engineering the Tale of the Mobile Game That Amazed the World

Four-people team, two years under the radar, and no marketing strategy. What InnerSloth did with Among Us, the cross-platform mobile game that took over the world, is a remarkable tale of growth. Our Director of Marketing analyzes.

Nov 05 · Jonathan Fishman · 12 mins
Why Save the Girl Broke the App Stores?
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ASO Blog
Why Save the Girl Broke the App Stores?

In the past few months there has been a fascinating case in the app stores. Our ASO Food for Thought from July 30, 2020

Aug 03 · Jonathan Fishman · 5 mins

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