App Store and Google Play: Creative Optimization Masterclass

Making sure that you accurately and effectively communicate your value propositions is the job of your creative assets. And its effect is felt across the entire app store marketing funnel. It’s time to get it right with a smart long-term strategy. And we’re here to help. 

Danny Spyra, Director of Product Marketing at Yahoo Finance, joins our own App Store Marketing Team Lead, Amy Hilman, as they take the digital stage to deliver a masterclass on creative optimization. 

They’ll delve into:

-How to develop an app store creative marketing strategy

-How to adapt your marketing strategy by platform

-How to strategize your app store’s page to meet different audiences’ needs and preferences

-How to ensure your app store marketing aligns with and strengthens your brand

-How to rethink your app store positioning during a time of change

-Learn first hand how Yahoo Finance has navigated and tackled their creative marketing strategy

Listen to the full webinar below and download the entire deck using this link.

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