Mobile Growth & Pancakes Podcast
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Episode #52: Alternative UA Channels and Strategies with Vladimir Alov
For this episode of Mobile Growth and Pancakes, we sat down with Stoloto's Head of Growth Marketing to hear more about mobile performance, organic traffic and the TikTok effect.
Episode #53: The Future of Mobile Gaming Distribution With Piyush Mishra
Product Madness' Head of Growth Marketing join us for this episode, to talk about performance marketing in gaming and app-based companies, how iOS 14.5 impacted gaming distribution and more.
Episode #54: Developing Winning Strategies for Social Media Apps with Ariel Cohen
In this episode of Mobile Growth and Pancakes, we sat down with Tango's HoM and looked into TikTok, how it changed social media trends, and the rise of live streaming.
Episode #55: Influencer Marketing Hacks for Mobile Games with Alex Ruban
Our host Alex Ruban, Product Madness' Head of Growth Strategy, talks about influencer marketing, how marketers should think about data and the phenomenon that is TikTok.
Episode #56: TikTok – the NextGen UA Mobile Channel with Ryan Thorpe
In this episode of Mobile Growth and Pancakes, Jonathan Fishman sat down with Reflecty's CMO, to talk about the ever-growing importance of TikTok in your mobile marketing arsenal.
Episode #57: Greatest Hits – User Acquisition Tips
In this special episode, we gathered the best tips and insights from top UA experts. From tracking tactics to the right channel mix and much more.
Episode #58: How to Win at Mobile Gaming in 2023 with Lexi Sydow
In this episode of MGP, we talked with Lexi Sydow, Data.ai's Head of Insights, about her own path in mobile, the challenges of working during a recession, and her tips for succeeding in the short-term.
Episode #59: How to Discover New Mobile Game Ideas That Scale with Stan Minasov
In this episode, Jonathan talks to Stan Minasov from AppMagic, about the science behind discovering and developing a successful mobile game.
Episode #31: How Can Instant Games Grow Fast with Novel Rahman
In this episode, Sr. UA manager at Playco Novel Rahman discusses instant games, content marketing, social platforms, and the pros and cons of not having to deal with IDFA deprecation.
Episode #30: Apple is Taking Over the Data Ecosystem with Thomas Kriebernegg
Celebrating 30 episodes of Mobile Growth and Pancakes with App Radar's CEO Thomas Kriebernegg. We discussed the shift in the industry after IDFA deprecation and Apple's intentions with its App Store.