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Mobile Growth

Episode #26: Growing Your App While Building Credibility with Jeff Perkins
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Mobile Growth Podcast
Episode #26: Growing Your App While Building Credibility with Jeff Perkins

In episode 26, we talked then CMO of ParkMobile (now CEO) Jeff Perkins, who shared secrets on building a marketing strategy and balance product vision with responding to user feedback.

Aug 24 · Esther Shatz · 24 mins
Episode #25: Hyperlocal Growth Strategies with Jeff Aksengor
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Mobile Growth Podcast
Episode #25: Hyperlocal Growth Strategies with Jeff Aksengor

How to build a localized go-to-market strategy and how to readjust your content strategy during a pandemic. Our latest episode with Jeff Askengor reveals this and more.

Aug 10 · Esther Shatz · 21 mins
Episode #24: Overcoming Growth Challenges Through Customer Lifecycle Management with Victor Seca
Mobile Growth Podcast icon
Mobile Growth Podcast
Episode #24: Overcoming Growth Challenges Through Customer Lifecycle Management with Victor Seca

The customer lifecycle is not a topic we deal with often on our podcast, yet such an imperative part of any marketing strategy. Our latest episode welcomes Victor Seca, to explain and share more.

Jul 28 · Esther Shatz · 19 mins
Episode #23: Designing Affiliate Marketing Funnels with Marichka Baluk
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Mobile Growth Podcast
Episode #23: Designing Affiliate Marketing Funnels with Marichka Baluk

In this episode, we're joined by Blinkist's Director of Online Marketing to talk about affiliate marketing metrics and how to succeed in a time of a global pandemic.

Jul 14 · Esther Shatz · 22 mins
Episode #21: Post-IDFA Mobile Advertising with Offer Yehudai
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Mobile Growth Podcast
Episode #21: Post-IDFA Mobile Advertising with Offer Yehudai

In episode 21 of Mobile Growth and Pancakes, we sat down with Offer Yehudai, President at Fyber, to go into the nuts and bolts of mobile advertising - and whether this industry can recover after a rough year.

Jun 16 · Esther Shatz · 16 mins

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