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Exploring the Funnel: About Individual Variation Links
Individual variation links are test links that are leading directly to each variation of a test, instead of having one test link that divides users evenly and randomly between the variations.
Talking the Walk: Jam City’s ASO Manager Ben Chernick Talks Growth, Goals & Wins
We’re constantly driven to find out more about the needs of our customers and how we can best learn from those already succeeding in the ASO space.
A Closer Look at ‘A Closer Look’
A lot of new developments were made with the implementation of iOS 11 that have lasted through the subsequent iterations, chief amongst them a resurgence of video with the advent of autoplay.