App Store Total Downloads


What are App Store Total Downloads?
The “App Store Total Downloads” metric is a combination of the “App Store First Time Downloads” and “App Store Redownloads” metrics.
As such, it tallies all downloads of your app and presents them as a single number. It’s a useful metric, not least of which because Apple allows developers to segment the data.
For example, you can view “Total Downloads” information by territory, device, and source, i.e. the links users use to find and download your apps in the Apple App Store. There are five source types that Apple recognizes: App Store Browse, App Store Search, App Referrers, Web Referrers, and App Clips.
To view and segment “Total Downloads” data for your app(s), login to App Store Connect. Then visit the Metrics tab and click “Total Downloads”. Finally, click the date range you want to view download information in.
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- Sessions Per Active Device
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- Google Play Search
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- App Store Analytics: Standard Downloads
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- App Store Analytics: App Store Sessions
- App Size
- Replicated App Store Page
- Re-engagement
- Google Play Third-party Referral
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- App Store Web Referral
- App Store Reviews
- App Store Review Engagement Rate
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- App Store Ranking
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- App Store Analytics: Region
- App Retention Rate
- Product Page Conversion Rate
- Proceeds Per Paying Users
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- Google Play Product Page
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- Apple’s Product Page Optimization (PPO)
- App Store Product Page Views (Unique Devices)
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- App Store Pre-Launch
- App Store Personalization
- App Store Paying Users
- App Store Page Scroll Rate
- App Store Analytics: Purchasable Item
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- App Store Analytics: Pre Orders
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- App Store Analytics: Page Type
- Paid App User Acquisition
- Organic User Acquisition
- Explorative Users
- Decisive Users
- App Store Update
- Keyword Localization
- Google Play Keywords
- App Store Keywords Research
- App Store Keywords
- App Store and Google Play Keywords Optimization
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- App Store In-App Purchases
- App Store Impressions (Unique Devices)
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- App Store Icon
- App Store Analytics: Installations
- App Install Rates
- App Influencer Marketing
- Google Play Short Description
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- App Store Description Read Rate
- App Store App Description
- App Store Analytics: Device
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- App Store Analytics: App Download Date
- Google Play Creatives
- Cost per Install
- Apple’s Custom Product Pages
- App Store Culturalization
- App Store Creatives
- App Store Conversion Rate
- App Store Categories
- App Store Analytics: Campaign
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- App Conversion Rate
- App Clip Sessions
- App Clip Installations
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- App Clip Card Views (Unique)
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- App Clip Active Devices
- Attribution
- Apple Arcade
- Apple App Store Connect
- App Store Optimization (ASO)
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- App Store Analytics: App Version
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- App Store Analytics: App Referrer
- App Store Analytics: Active In Last 30 Days
- App Store Acquisition Channels
- App Store A/B testing
- A/B Testing Statistics
Related Terms
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App Store First Time Downloads
What are App Store First Time Downloads? Get the full definition and learn more about the mobile growth realm with Storemaven's glossary.
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App Store Redownloads
What are App Store Redownloads? Get the full definition and learn more about the mobile growth realm with Storemaven's glossary.
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